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Wegmans breaks new ground — but not with a retail store
There is a new tourist attraction in Washington, D.C., and visitors have a retailer to thank.
The Smithsonian’s National Museum of American History has opened “Wegmans Wonderplace,” the first gallery on the National Mall tailored for the learning needs of children six and under. The space, made possible by a $1.5 million gift and in-kind donations from Wegmans Food Market, allows kids to “cook” in a kitchen inspired by Julia Child’s.
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Which retailer knows its customers best?
When it comes to understanding what consumers want, one retailer stands tall above the rest.
According to a new study of 1,000 consumers from beacon marketing platform provider Swirl Networks Inc., Amazon.com holds a clear lead in knowing its customers. Fifty-six percent of consumers say that Amazon demonstrates an understanding of their individual preferences and needs on a regular basis.
