Consumer Attitudes & Behavior

By Robin Lewis, [email protected] and Michael Dart, [email protected]

Total U.S. shopper traffic in retail stores and malls for April 2012

Warm weather and shifting holidays in March caused retail foot traffic to dip in April. Retail foot traffic in April was 7.6% lower from March, and 2.7% lower on a year-over-year basis.  The slow April is the first in the past 3 months to experience a decline in year-over-year and month-over-month retail foot traffic.

New York -- The mild winter weather across much of the country helped to offset the negative impact that rising gas prices traditionally have on convenience store visits, according to The NPD Group. NPD’s Convenience Store Monitor reports that in the first calendar quarter of 2012 compared with same quarter a year ago, c-store traffic increased by five percentage points from a year ago quarter and by six percentage points at major oil chain c-stores.

SUNBURY, Pa. — Weis Markets experienced a jump in its net income and operating income during the first quarter ended March 31, the retailer said.

New York -- Dressbarn, a subsidiary of Ascena Retail Group Inc., has launched a social and interactive campaign, called Share Your (MOM)ent, for Mother's Day. The campaign's integrated web and mobile site was designed and developed by Manhattan-based agency Conversation.

The campaign encourages consumers to upload a photo, video or written memory of anyone who has ever given them a warm and fuzzy mom-like feeling, and to share it with others via social networks and a customizable e-card.

Chelmsford, Mass. -- The Kronos Retail Labor Index edged down to 3.8% in April from a March level that was revised three-tenths lower. Even with declines over the last two months, the Retail Labor Index remains above levels seen over the last few years, averaging 4.0% over the first four months of this year, up from 3.5% last year. (The Index is defined as the ratio of hires to applications within a given month, expressed as a percentage. A level of 3.0) means that for every 100 applications received, three hires occurred)

NEW YORK — Macy's Inc., Kohl’s, Saks and Costco’s Wholesale Corp. all reported results that fell short of expectations in April. An early Easter, which helped fuel March results, high gas prices, cool weather and renewed worries about the economy contributed to the decline, according to many analysts.

Davenport, Iowa -- Von Maur Department Store will premier its newly redesigned lingerie department at its soon-to-be-opened location at Atlanta's Perimeter Mall. The 234,000-sq.-ft. store is set to become one of the chain’s largest stores to date.