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Consumer Attitudes & Behavior

  • Report: Wal-Mart U.S. sales momentum continues

    Bentonville, Ark. -- Wal-Mart Stores chief merchandising officer Duncan MacNaughton said during a CIBC conference on Wednesday that Wal-Mart’s domestic sales momentum has continued over the last two months.

    The world’s largest retailer registered a same-store sales rise of 1.3% in U.S. stores in the third quarter and a 1.5% increase in the fourth quarter.

    Results reversed a nine-quarter streak of same-store sales declines.

    According to MacNaughton, the momentum continued in February and March, as well.

  • Consumer confidence dips in March

    NEW YORK — The Consumer Confidence Index from the Conference Board fall slightly in March to 70.2 from 71.6 in February. 

    "Consumer Confidence pulled back slightly in March, after rising sharply in February,” said Lynn Franco, director of The Conference Board Consumer Research Center. “The moderate decline was due solely to a less favorable short-term outlook, while consumers’ assessment of current conditions, on the other hand, continued to improve.”

  • Study rates Starbucks as most socially engaged company

    Los Angeles -- Starbucks Coffee Co. has been rated number one in a study of the most socially engaged companies by PhaseOne, a leading analytical-based research firm that helps companies to improve the quality, content and success rate of their marketing communication materials.

    Conducted between July 2011 and January 2012, PhaseOne's social media engagement study looked at 75 top brands across six vertical markets and analyzed the social media engagement of more than 20 top brands.

  • Report confirms strong connection between customer experience, loyalty

    NEW YORK — Customer experience is highly correlated to loyalty in both the United States and the United Kingdom, according to a new report by Temkin Group.

    According to "The ROI of Customer Experience" study, a $1 billion U.S. company can generate between $141 million and $382 million over three years if it makes a modest improvement in the customer experience it delivers.

  • Consumer confidence pulls back slightly in March

    New York -- The Conference Board said Tuesday that its Consumer Confidence Index pulled back slightly in March, to 70.2, down from 71.6 in February.

    "Consumer Confidence pulled back slightly in March, after rising sharply in February,” said Lynn Franco, director of The Conference Board Consumer Research Center. “The moderate decline was due solely to a less favorable short-term outlook, while consumers’ assessment of current conditions, on the other hand, continued to improve.”

  • Shoppers see innovation in mobile device use

    BOSTON — Retailers that use tablets and other mobile devices in place of cash registers are perceived as being more innovative by mobile shoppers than those that do not, according to the latest AisleBuyer survey.

  • Rising gas prices and the great traffic debate

    Surging gas prices this spring could jeopardize Walmart’s tenuous same-store sales recovery as consumers have less disposable income and opt to shop at outlets closer to home. At least that was how the situation played out in the recent past when gas prices surged above $4. Are things different now?

  • Apple tops Fortune's most admired list

    NEW YORKFortune has released its 2012 list of the most admired companies, and it should come as no surprise that Apple topped the list. Even with the passing of Steve Jobs, the company didn't miss a beat delivering products that are still in high demand, increasing sales and delivering soaring profits for its investors.

    Also on the list were a number of retailers including third-ranked Amazon.com, 20th-ranked Costco Wholesale, 24th-ranked Wal-Mart Stores, 25th-ranked Target, 28th-ranked Whole Foods Market and 41st ranked eBay.

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