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Consumer Attitudes & Behavior

  • Buying behavior among millenial grads revealed in new study

    Sterling, Va. – Sixty-four percent of millennial graduates shopped at Target in the last three months, according to new data by Neustar, Inc. The real-time information services and analytics provider uncovered the buying behavior insights of recent millennial graduates and their preferences.

    Some insights include:

  • 'We were able to create Black Friday in April,' Target's Cornell tells Mad Money

    New York -- Target chief Brian Cornell talks to CNBC's Jim Cramer about what the company is doing to turn its business around. What else does Target have up its sleeve and how will it keep the momentum going?

  • NRF hires VP of research

    Washington, D.C. - The National Retail Federation (NRF) is hiring Mark Mathews as VP of research development and industry analysis. Mathews will develop, evaluate and direct research initiatives for NRF’s Retail Research and Analysis Center, which was announced in April.

    Mathews brings more than two decades of research strategy and management experience to his new post.

  • NRF economist: Brighter days ahead

    New York -- The chief economist for the National Retail Federation on Monday released his Monthly Economic Review and the good news is that the gloomy economic indicators seen during the first half of the year will give way to brighter opportunities for economic growth during second half of year.

  • Report: Heavy digital coupon users shop more, spend more than average shopper

    Mountain View, Calif. -- Consumers who use digital coupons both shop more and spend more than the average shopper. According to the  "Digital Coupon Redeemer: Shopper Trends" report, heavy digital coupon users shop 47%  more often than the average shopper, spending $6,081 annually on groceries and household goods alone – a 114% more than the national average.

  • Survey: Shoppers use social media for praise more than blame

    Social media users would rather post positive feedback to retailers than post a complaint, according to a new survey.

    Research from eDigitalResearch reveals that consumers are predominantly using social media as a tool to give positive feedback. Of the 2,000 consumers surveyed who have used social media to contact a brand in the past year, 6% have used social media to send positive feedback about a company compared to 2% who said they have used this touch point to send a complaint.

  • A.T. Kearney: China is top emerging retail market

    Chicago -- Retailers looking for opportunities in emerging markets should look East, particularly to China, which ranks as the top country in A.T. Kearney’s annual Global Retail Development Index (GRDI). China, which returns to number one in the GRDI rankings for the first time since 2010, is expected to surpass the United States as the world's largest retail market by 2018.

  • Walmart expands job training efforts with grant to NRF

    Walmart is furthering its $100 million commitment to industry workforce development with a big grant to the NRF Foundation.

    An $800,000 grant from Walmart to the NRF Foundation will work with employers to determine the competencies needed in the industry and the potential for a new industry-validated credentialing program to help store and distribution center employees advance their careers.

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