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Consumer Attitudes & Behavior

  • Instagram commerce is about to explode

    Facebook is preparing to make a change on Instagram that will have a big impact on social shopping and retailers.

  • Who’s spending money … and where are they spending it?

    New York -- The big spenders are at Costco.

    People spent 149% more at Costco than at other retailers, according to mobile-location firm Placed, which linked store spending to tracked locations. Best Buy BJs, Sam's Club and Ikea also ranked high, Advertising Age reported.

  • Survey: Consumers cozy with mobile, social commerce

    Las Vegas - American consumers are increasingly comfortable with shopping through their smartphones, and many are using digital channels like social media and email marketing to engage with apparel brands.

    According to a survey by advertising/marketing technology provider Fluent Inc., roughly 30% of respondents said that they have bought clothing using their smartphones.

  • Five marketing myths about millennials

    New York -- A recent study shatters several myths about the largest generation of young people since the baby boomers: millennials.

    “At 79 million strong, the millennial generation has a tremendous amount of spending power that is growing rapidly,” said Robert Tomei, IRI’s president of consumer and shopper marketing.

    Tomei said he sees a lot of potential for marketing growth.

  • Marketing myths about millennials debunked

    A recent study shatters several myths about the consumers who will spend nearly $290 billion in consumer-packaged goods by 2020: millennials.

  • The Power of Facebook

    New York -- A mannequin storm has been playing out on Facebook.

    British fast-fashion giant Topshop said it will make a change in mannequins a customer complained on her Facebook page about the chain's "ridiculously tiny" mannequin.

    In the post, which went viral, the customer appealed to the merchant to take responsibility "for the impression you have on women and young girls."

  • Whole Foods' new 365 store concept to debut in Los Angeles

    Austin, Texas -- Whole Foods Market on Wednesday posted disappointing third quarter earnings and revenue, but it also gave out some more details about its new, value-driven store concept.

    The company revealed that it will debut the format, 365 by Whole Foods Market, in the second half of next year, with the first store opening in the Silver Lake section of Los Angles. It plans to open up to five 365 stores (all in the second half of next year), with the expectation of doubling the number of openings in 2017. Stores will average about 30,000 sq. ft.

  • Cash is still king with U.S. shoppers

    Pleasanton, Calif. - Shoppers are using a larger variety of payment options with digital and mobile payments serving as supplements to the traditional cash and card-based payments tools. According to a new study of 1,000 consumers released by Blackhawk Network, while 93% of consumers still use cash; 68% use debit cards; 62% use PayPal and 14% have made mobile payments on smartphones or tablets.

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