Marketing Tactics

New York -- Brand agency CBX has hired Andy Austin, who oversaw tech rollouts at 2,200 AT&T stores nationwide, as its new group director of experience technology.

New marketing efforts at Express appear to be resonating with customers, as the retailer posted a strong first quarter performance.

San Francisco -- Westfield Corp. and Forest City Enterprises on Thursday unveiled Bespoke, a coworking, event and tech-demo space designed to foster a retail-tech community and support retail innovation at Westfield San Francisco Centre. Bespoke is designed as a space where entrepreneurs, brands and retailers can come together to research, create, collaborate, refine, showcase and debut work within the confines of the shopping center, which features more than 200 retailers and restaurants.

ULTA Beauty is that rare breed of retailer capable of exceeding ever loftier growth expectations and it did so again with the release of first quarter results on May 28.

ULTA reported that net sales increased 21.6% to $868.1 million from $713.8 million in the first quarter of fiscal 2014. Same store sales increased 11.4% compared to an increase of 8.7% in the first quarter of fiscal 2014. The 11.4% same store sales increase was driven by 7.2% growth in transactions and 4.2% growth in average ticket. 

Minneapolis – Target Corp. is working with content discovery app Shazam to make print and TV ads shoppable through customer phones. The retailer is participating in the initial launch of Shazam’s new visual recognition functionality, which extends its mobile engagement platform allowing everything from packaged goods to print media and more are transformed from static images into dynamic pieces of content.

The Walmart shareholders meeting is next week and while the event is great for the retailer’s associates, suppliers looking for deeper insight into new priorities and key initiatives will be better served by attending a more content rich event the following week.

That’s when the Center for Retailing Excellence in the Sam M. Walton College of Business at the University of Arkansas plans to hold its annual Emerging Trends in Retail conference. The event, scheduled for Thursday, June 11, is especially noteworthy for several reasons this year.

Hamilton, Bermuda – Signet Jewelers Ltd. topped Wall Street earnings estimates for the first quarter of fiscal 2016. Signet earnings rose 10% to $118.8 million, from $96.6 million the same quarter the previous fiscal year.

Total sales were $1.53 billion, up 45% compared to $1.06 billion. The increase was primarily driven by the addition of the Zale division. Same-store sales increased 3.6%. E-commerce sales were $76.9 million, up 98.7%, with Zale e-commerce sales a major driver.

The Walmart Foundation is investing in job training efforts in Florida by giving more than $1 million in grants to 21 nonprofits across the state.

"Through these grants, more than 20 deserving nonprofit organizations will be able to continue funding vital local programs across the state,” said Senate President Andy Gardiner. “Thanks to Walmart and the Walmart Foundation for recognizing the impact these programs have on so many lives. We appreciate their continued investment in communities throughout Florida."