Marketing Tactics

Experts and regular folks alike are puzzled by the uproar over Starbucks’ holiday cup design, the Associated Press reported. Even New York Cardinal Timothy Dolan sounded a curious note, saying "I don't think it's like Starbucks had the Christmas crib on their cups to begin with.” [Associated Press]

While all the major retailers will be offering deals and discounts on Black Friday weekend, Dick's Sporting Goods plans to woo shoppers with an exciting social media promotion.

Even with a slight decline this past year, Thanksgiving weekend has upheld its reputation as the most popular shopping weekend of the year. Last year, over 130 million people shopped or planned to shop over the holiday weekend, according to the National Retail Federation. More specifically, a whopping 80 million of those shoppers participated in Black Friday shopping.

When Blake Fohl addressed the True Value Company’s retailers at the co-op’s most recent Reunion in Chicago, he let them in on a secret: The True Value Rewards program had gone “in-house.”

Purchasing all the ingredients needed for a Thanksgiving meal just got easier for San Francisco residents.

Target and Instacart are partnering to provide a food truck featuring Thanksgiving recipes and coupon codes, as well as grocery delivery, in downtown San Francisco.

JCPenney says the company's third quarter results will "exceed expectations" despite a $50 million settlement charge to settle a false advertising class action lawsuit. 

The company announced Wednesday that it has reached an agreement to settle a false advertising class action lawsuit brought on behalf of California customers who purchased certain JCPenney private or exclusive branded products.

J.C. Penney says the company's third quarter results will "exceed expectations" despite a $50 million settlement charge to settle a false advertising class action lawsuit.

The company announced Wednesday that it has reached an agreement to settle a false advertising class action lawsuit brought on behalf of California customers who purchased certain J.C. Penney private or exclusive branded products.

The newest retail concept from Restoration Hardware now has its very own brick-and-mortar home.

The fist standalone RH Modern has opened, in West Hollywood, California, in the heart of the city’s Design District. The 21,000-sq.-ft. store combines both indoor and outdoor space. RH Modern also debuts with its own distinctive 540-page catalog, a dedicated website and national ad campaign.