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Marketing Tactics

  • Premier Retail Networks to provide programming for BJ’s television department

    New York City -- BJ’s Wholesale Club has selected Premier Retail Networks to provide high-quality, 1080p video programming for BJ’s in-club television department. 

  • Bakehouse to open in Meatpacking District

    New York City -- TF Cornerstone said it has signed a 10-year, approximately 3,500-sq.-ft. lease with Bakehouse at 113 Horatio Street, in the Meatpacking District of New York City.

    In addition to the ground floor, the bakery will occupy approximately 3,500 sq. ft. of the building’s basement and will primarily be wholesaling cakes and pastries to the hotel and restaurant industry. The space will also be built out to accommodate a café/bakery and a French bistro-style restaurant which is anticipated to open this spring.

  • Tuesday Morning quarterly profits down

    DALLAS -- Tuesday Morning reported that net income for the quarter ended Dec. 31 was $17.3 million, compared with $18.5 million in the year-ago period.

    Net sales decreased 3.6% to $279.3 million from $289.6 million. Same-store sales decreased 3.2%.

    According to Kathleen Mason, president and CEO: "We anticipate that we will return to positive comparable sales for the remainder of the fiscal year.” Tuesday Morning reported four consecutive quarters of same-store sales growth prior to the second quarter.

  • Warner Bros. to light up Toy Fair with 'Green Lantern'

    BURBANK, Calif. -- Warner Bros. Consumer Products announced that it is teaming up with a leading group of global licensees at Toy Fair in support of the Summer 2011 blockbuster film, Green Lantern, highlighted by DC Entertainment's master licensee, Mattel.  The June 17 release of Green Lantern from Warner Bros. Pictures, marks the live-action theatrical debut for the legendary comic super hero, the company reported.

  • Consumer confidence in January climbs to eight-month high

    Washington, D.C. -- The Conference Board said Tuesday that its Consumer Confidence Index reached its highest level in eight months as Americans grew more optimistic about the job market.

    The Index climbed to 60.6 this month, up from 53.3 in December. While that reading surpassed expectations, it still falls short of the 90 level that indicates a healthy consumer mindset.

    The January figure was the highest since last May's 62.7, and hasn’t been above 90 since the recession began in December 2007.

  • Rite Aid kicks off contest for Wellness+ members

    CAMP HILL, Pa. - Rite Aid on Monday sweetened the pot for those loyalty card members braving the cold and visiting the pharmacy in February.

    With the purchase of $100 or more of specially marked products throughout the store, Rite Aid’s Wellness+ cardholders can earn a $20 +UP Reward, and at the same time be automatically entered into a sweepstakes featuring more than $100,000 in prizes, as part of Rite Aid's new Winter Rewards Program through Feb. 26.

  • Online traffic down, but holiday sales set record

    Online sales soared to new heights this past holiday season even though major retailers had a tough time attracting traffic during December. For example, Target.com during December had 37.3 million unique visitors which sounds like a lot and was enough to earn it the 30th ranking on comScore’s top 50 Web properties report released this week.

  • IBISWorld: Valentine's Day will drive retail sales

    LOS ANGELES — IBISWorld predicted Valentine's Day will boost retail sales in a new report.

    The independent market and research firm said that consumers are expected to spend 5.8% more on Valentine’s Day purchases this year than last year, totaling $18.6 billion, or about $125 per person.

    Big gains will be seen across all categories. Jewelry is expected to see an 11.3% boost, greeting cards and candy are projected to grow 4.9% and 5.1%, respectively, and clothing and lingerie should see a 3.4% rise.

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