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Marketing Tactics

  • Poll reveals different attitude about NYC Walmart

    A new poll regarding Walmart's possible entry in New York yielded quite different responses than the one the world's largest retailer featured on its promotional website. According to the New York Daily News, a survey of 300 small retail shop owners throughout the city overwhelmingly said they would not welcome a Walmart in their neighborhood.

  • Fresh & Easy bag design winner revealed

    EL SEGUNDO, Calif.  -- Fresh & Easy Neighborhood Market announced that it has debuted the winning design from its first-ever Design-A-Bag contest in its stores this week. The new reusable bag retails for only 79 cents and has already been a big hit with customers with thousands already sold. The bag's creative design was hand-drawn by Los Angeles resident Josephine Close, who received a year's worth of free groceries for winning the contest.

  • Goody's Modern Organica line coming to Target

    ATLANTA - Hair accessories brand Goody is gearing up for spring with the launch of its new Modern Organica collection, exclusively available at Target next month.

    This season, headbands comprised of shells and barrettes dressed in colorful knits will help beauty mavens get back on-trend while staying true to their roots. Mother of pearl embellishments provide a feminine feature, while earth stones and nature-inspired designs add a glamorous touch.

  • Apple reports record revenue for Q1

    CUPERTINO, Calif. -- Apple announced that for its first quarter ended Dec. 25, 2010, it posted record revenue of $26.74 billion and record net quarterly profit of $6 billion, or $6.43 per diluted share. These results compare to revenue of $15.68 billion and net quarterly profit of $3.38 billion, or $3.67 per diluted share, in the year-ago quarter. 

  • Supervalu customers tackle cravings during Super Bowl

    MINNEAPOLIS — During the Super Bowl, football fans look forward to guilt-free snacking and will fumble on healthy eating goals for the day, according to the 2011 Supervalu Snack Down Survey by Harris Interactive.

  • OfficeMax, Walsh expand organization line

    NAPERVILLE, Ill. -- OfficeMax and organization expert Peter Walsh announced the launch of a new collection under the "Peter Walsh you.organized" brand. 

  • ODP to provide free tax-return copies

    BOCA RATON, Fla. -- Office Depot announced that will once again provide customers with free copies, up to 25 single-sided pages, of 2010 tax returns.

    Through April 15, 2011, customers will be able to participate in this special offer by visiting the Copy and Print Depot in any one of the more than 1,100 Office Depot retail store locations nationwide.

  • Who should we make the check out to?

    Talk about favorable media coverage. CNBC aired a one-hour special last week called “Target: Inside the Bullseye,” that served as more of a glowing endorsement of the company than the probing documentary implied by the title.

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