Marketing Tactics

The Eco-Me brand of unique dog grooming products is the newest arrival to the pet department at Target.

The brand said it secured placement in 450 Target stores for its line of all-natural pet cleaning and grooming products that are Ph-balanced specifically for pets.

New York -- J.C. Penney has angered a conservative group with a Father's Day ad that features a gay couple and their two young children. The print ad shows the two men playing with their 3-year-olds and reads, "First Pals - What makes Dad so cool? He's the swim coach, tent maker, best friend, bike fixer and hug giver - all rolled into one. Or two.” It is part of a spread in Penney’s June catalog, mailed out this week.

Canadian specialty apparel retailer Reitmans broadens its appeal with a new store environment designed to appeal to a younger and more fashion-focused shopper while also engaging the existing customer base. Bright, crisp, clean and confident, the new design (by Dalzel and Pow, London) brings a fresh, modern feel to the brand.

Greenpeace has released its latest "Carting Away the Ocean" report, and Target should be pleased with where it ranked on the list. With a score of 6.4, Target placed fifth and earned an orange, or "passing," rating. While that may not seem so great, it is important to keep in mind that only two retailers, Safeway and Whole Foods received green, or "good" ratings for their scores of 7 and 7.1, respectively -- the first time any retailer has recieved such distinction.

ST. PAUL, Minn. — Supervalu banner Cub Foods has partnered with a local produce grower to provide year-round local produce to locations throughout the Twin Cities.

MATTHEWS, N.C. — Family Dollar is getting the Redbox treatment.

The discount store chain announced it inked a multiyear deal with the Coinstar subsidiary, through which Redbox kiosks will be installed at Family Dollar locations across the United States. Family Dollar customers will be able to rent new release DVDs at Redbox for $1.20 a night, Blu-ray discs for $2 a night and games for $2 a night.

ST. PAUL, Minn. — Supervalu banner Cub Foods has partnered with a local produce grower to provide year-round local produce to locations throughout the Twin Cities.

NEW YORK — Macy's is celebrating LGBT Pride Month this June with a number of initiatives including in-store events and participation in marches around the country.