Marketing Tactics

Spending on Father’s Day is projected to total $12.7 billion this year, and Walmart should get a decent portion of that total given its strength in top gift giving categories.

The Nation Retail Federation forecast this week that average spending per person for Father’s Day would increase 10% to $117 per person from $106 last year, further narrowing the gap with Mother’s Day when spending per person averaged $152.

New York -- Kate Spade New York announced Thursday that it will buy its Japanese JV partner Sanei International’s 51% share in Kate Spade Japan.

The move, said Kate Spade, is part of an aggressive international push that includes recent store openings in the United Kingdom, Dubai and Kuwait, as well as further expansion into Brazil with additional store openings in Rio de Janeiro and Sao Paulo planned for this summer.

BENTONVILLE, Ark — Walmart has teamed up with Sony Pictures Home Entertainment and Marvel Entertainment to offer customers the ultimate Spider-Man experience weeks before the release of The Amazing Spider-Man, in theaters July 3.

News reports this week speculated Denver might be getting a new CityTarget store. Get used to seeing similar speculation in other major markets as the company seeks to tap a new growth frontier.

WASHINGTON — While dads usually don't get the same caliber of gift for Father's Day as moms do or Mother's Day, if the results of NRF's latest survey are to be believed, dads should be pretty pleased with what they receive this year.

Bellevue, Wash. -- Coinstar, best known for its Redbox movie rental and its namesake coin-counting kiosks, and Seattle’s Best Coffee, part of Starbucks Coffee Co., have entered into an agreement to roll out Coinstar's new Rubi coffee kiosk in groceries, drug stores and mass merchants. The kiosks will feature a variety of Seattle's Best Coffee beverages.

The rollout will begin this summer, with approximately 500 kiosks expected by the end of the year and thousands of machines in place during the next several years.

Washington, D.C. -- The average person will spend $117.14 on dad’s gifts this year, up 10% from $106.49 last year, closing the gap between its biggest competitor: Mother’s Day (consumers planned to spend an average of $152 on the holiday), according to the National Retail Federation’s 2012 Father’s Day spending survey, conducted by BIGinsight. Total spending for Father’s Day is expected to reach $12.7 billion.

PITTSBURGH and PALO ALTO, Calif. — American Eagle Outfitters has expanded its partnership with Shopkick to reward customers just for walking into one of their American Eagle Outfitters or Aerie stores.

"Shopkick is an ideal partner for AEO as we strive to be an early adopter of technologies that matter to our customers," said Fred Grover, EVP American Eagle Outfitters, Inc. "We are excited to expand our long-time partnership with shopkick to delight customers in all of our stores nationwide."