In-Store Media

New York -- Macy’s announced that it is an exclusive launch partner for Apple’s new iAd-supported streaming radio service, iTunes Radio. In line with the retailer’s omnichannel strategy, Macy’s said the new service will allow it to reach a broad cross-section of consumers with compelling digital, visual and audio engagement experiences on their iPhone, iPad, iPod Touch, Apple TV, Mac or PC.

New York – Men are highly engaged shoppers, with 63% of men actively looking for in-store sales and 53% regularly using coupons, according to WSL’s “How America Shops: Men & Shopping Report.” The study also shows that 67% of Millennial men use mobile phones to shop, compared to 52% of Gen X men and 29% of Baby Boomer men.

New York -- Saks Fifth Avenue Off 5th plans to open a new store in Aventura, Fla., on Sept. 20.

The store will be located in Town Center Aventura developed in partnership with Turnberry Media and will be the third Saks Fifth Avenue Off 5th location in Miami. The 28,000-sq.-ft. layout includes an open floor plan, moveable fixtures and bright lighting.

Gap will launch a fall global marketing campaign called “Back to Blue,” featuring two videos with musicians Dhani Harrison and Alexa Ray Joel, which consumers can watch on TV, desktops and smartphones and tablets.

Trick or treaters looking for a different type of costumer this Halloween will want to head to Target, a retailer that knows a few things about differentiation.

The company has teamed up with fashion and costume designer and former Project Runway contestant Chris March to create an exclusive line of larger-than-life Halloween wigs. The collection of wigs which retails for $20 or less is said to serve as a centerpiece of Target’s seasonal presentation merchandised under a large skeletal sign that says, “fright done right.”

Seattle -- Starbucks Coffee Company on Monday opened two flagship stores in Beijing, China. The new Beijing flagship stores were designed by members of the in-house Starbucks global design team and the local Starbucks China Design Studio, one of 18 international design offices worldwide. One store is a “coffee tribute” store at Kerry Center and one is an “eclectic chic” 24-hour store in the Taikoo Li Sanlitun district.

MINNEAPOLIS — Yoplait yogurt has unveiled new packaging design for Go-Gurt, which features prominent health labels. 

"Our consumers expressed their need for a product that doesn't contain high fructose corn syrup for their kids and we listened and acted," said Justin Conzemius, Yoplait associate marketing director. "For the past year, we have been working on a product that would achieve those goals, yet continue to deliver a product that kids found fun and delicious."

CVS unveiled the details of a company-wide information and outreach program to help customers navigate their insurance options under the new healthcare law during a store visit in Orlando with U.S. Health and Human Services Secretary Kathleen Sebelius.

The program includes retail events and brochure displays at more than 7,500 CVS/pharmacy stores and 650 MinuteClinic locations. Information is also available online at cvs.com/insurance.