Study reveals influencers on influencer shopping habitsIncreasingly important social influencers do not make purchase decisions in a vacuum. L.L. Bean and Uber bring summer to the cityA major outdoor retailer and leading rideshare service are teaming up to ensure urban consumers don’t miss out on warm-weather fun. Amazon’s newest competitor has youthful edge Verishop is pursuing millennial and Gen Z shoppers with influencers and social responsibility. Vera Bradley acquires digitally-native, ‘give back’ accessories brand Vera Bradley Inc. has expanded its portfolio. Online brand that makes shoes out of plastic water bottles opening stores Digital native Rothy’s is making its move into brick-and-mortar. Word of mouth drives new customers The recommendation that consumers rely on most when it comes to driving brand awareness is decidedly low tech. Line Friends goes Hollywood — and pop — in latest store opening Line Friends, a fast-growing Asian brand based on characters from popular Japanese messaging app Line, created a customer frenzy on Saturday at the opening of its second U.S. store. Instagram introduces new ad option Brands can now target a wider range of consumers on Instagram. Apparel is a snap away – on Amazon Amazon is keeping pace with Instagram and Pinterest with a new visually-oriented, artificial intelligence-based mobile shopping feature. Study: E-commerce marketers invest to make, keep customers A new survey of e-commerce marketers reveals a customer-centric technology approach. First Previous 87 88 89 90 91 Next Last
