Social Media

Austin, Texas -- Whole Food Market on Monday launched its first national brand campaign, a multichannel advertising initiative. The effort is spearheaded by seasoned marketing veteran Jeannine D’Addario, Whole Foods’ new global VP of communications.   

New York -- HGTV will launch “Santa HQ,” an immersive experience that transforms the traditional visit with Santa Claus into an interactive journey, at 10 Macerich malls across the country, starting on Nov. 4, and lasting through Dec. 24.  

With a name and a logo similar to another leading denim brand, Keirin Cut Jeans has turned to social media with a Kickstarter campaign to launch its new line.

Columbus, Ohio -– DSW Inc. is running a one-day promotion called “National Shoe Lover Day” on Saturday, Oct. 25. Each of the 428 DSW stores, plus dsw.com, will participate.   

Indianapolis -- The Finish Line Inc. is launching a digital initiative focused on female customers in step with the Nike Women’s Half Marathon San Francisco on Oct. 19. The retailer’s #FNLRunsSF campaign follows the training journeys of eight female fitness gurus, selected from across the country.   

The holidays will be a little more joyous this year for some of the 14.7 million U.S. children living in poverty. 

Martha Stewart Living Omnimedia and leading publisher Meredith Corporation have entered into a decade-long partnership that is being described as transformative.

A new online resource created by the International Housewares Association (IHA) delivers fresh content on emerging home trends and housewares products.

The site, IHAInspiredHome.org, offers compelling information and ideas across a broad spectrum of home lifestyle categories, enabling consumers to connect directly with brands and companies that can meet their housewares needs.