Promotions will be the key to driving CPG sales this holiday seasonThis holiday season will be challenging for CPG manufacturers as pandemic-induced uncertainty is making it difficult for brands to confidently plan seasonal marketing activities. First Look: Foot Locker expands ‘power’ store formatFoot Locker has brought its customer- and community-centric “power” format to the West Coast. Chico’s focuses on ‘artful style’ in fall campaign Chico’s is rolling out an integrated marketing campaign called “The Art of Chic” in time for fall. Retailers can better leverage social media this back-to-school season The global pandemic has accelerated digital transformation in retail. Slate Retail REIT changes its name Macy’s calls for brand ambassadors Instagram takes on TikTok Instagram is unveiling a TikTok-like short video feature on its platform. Domino’s Pizza looks within for new marketing head The new chief marketing officer for Domino’s Pizza needs no introduction to his staff. Best Buy to close stores on Thanksgiving, jump-start holidays Holiday deals will start early at Best Buy this year, but customers won’t have access to them in stores on Thanksgiving Day. Dollar General goes virtual with effort to increase supplier diversity Dollar General Corp. is partnering to hold a virtual supplier diversity summit. Four in 10 consumers currently boycotting a company Pandemic and politics are causing a big spike in company boycotts. The top-selling back-to-school items this year will be… Traditional back-to-school items such as notebooks and backpacks will take a backseat to safety as the products felt to be the most important to buy students. First Previous 40 41 42 43 44 Next Last
