Retailer Campaigns

A new e-commerce marketplace incentivizes customers for promoting its brands on social media.

Early October is fast becoming the kick-off date for retailers’ holiday plans.

A growing number of consumers have engaged in live shopping and video commerce in the past year, presenting opportunities for retailers and brands ahead of the holiday season.

Saks is once again partnering with a leading non-partisan voter registration group to encourage voter registration.

Amazon’s fall sales extravaganza kicks off in a few weeks — and will overlap with a big sales event from another prominent retailer.

Getting consumers to sign up for a retailer or brand’s newsletter requires giving them something for free, according to new data.

Walmart is introducing shopping carts for customers of all ages who need additional support.

Throughout the football season, JCPenney will be announcing special limited-time offers on Prime Video NFL broadcasts, with help from some famous partners.

A comedic legend and former "SNL" star is featured prominently in PayPal’s biggest U.S. ad campaign ever.

Walmart is hitting the road to bring its fashion products and services direct to customers — with an omnichannel twist.