Retailer Campaigns

Simon wants to meet Gen Z shoppers – and their moms – at its shopping centers.

Party City is cutting prices on thousands of its products ahead of the holiday season.

Closeout retailer Big Lots Inc. is looking to make inroads in the social media creator and publisher community by giving them the opportunity to earn commissions.

Mall of America’s collaboration with Rent the Runway is back by popular demand.

Holiday spending is expected to be mixed this year, and a number of factors are projected to impact the final sales numbers.

A new e-commerce marketplace incentivizes customers for promoting its brands on social media.

Early October is fast becoming the kick-off date for retailers’ holiday plans.

A growing number of consumers have engaged in live shopping and video commerce in the past year, presenting opportunities for retailers and brands ahead of the holiday season.