Saks and Vote.org team for election initiatives
Saks is once again partnering with a leading non-partisan voter registration group to encourage voter registration.
In recognition of National Voter Registration Day (Sept. 17), the luxury retailer is collaborating with Vote.org, the largest get-out-the-vote platform in America, to support voting accessibility. Starting today, voters can visit Saks.com/vote to find resources to register to vote, check their voter registration status, learn more about the candidates on their local ballot and request an absentee ballot through Vote.org’s platform.
The initiative marks the second time Saks has collaborated with Vote.org to reach voters with convenient, nonpartisan resources and election information tools.
Additionally, Saks has unveiled a window installation at the Saks Fifth Avenue New York flagship to encourage visitors to exercise their right to vote in the 2024 election. Six of Saks’ windows on the corner of Fifth Avenue and 49th Street spell out “VOTE” in geometric, neon letters and feature QR codes that direct to Saks’ online voter registration experience. The display, which will be up through Sept. 30, aims to encourage both the New York community and visitors from out of state to register to vote.
"As a prominent American brand with a far-reaching platform, Saks is committed to raising awareness of timely issues that matter to our customers, employees, partners and communities,” said Emily Essner, chief marketing officer at Saks. “Voting is a fundamental right, and we are proud to work with Vote.org to help increase access to nonpartisan voter registration resources. We look forward to inspiring voters nationwide to get involved and make their voices heard during this upcoming election season.”
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Saks Fifth Avenue offers all-channel shopping through a digital platform and 38 Saks Fifth Avenue stores across North America.
