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Retailer Campaigns

  • Musician P!nk to be newest face of CoverGirl

    HUNT VALLEY, Md. — Procter & Gamble’s CoverGirl has partnered with musician P!nk, who recently wrapped her first print advertising campaign with the brand, which will debut in fall.

  • Kohl's adds Elle line to cause merchandise

    MENOMONEE FALLS, Wis. — Kohl’s Department Stores has partnered with Elle magazine to offer a new line of apparel and accessories designed to raise money and awareness for the fight against breast cancer.

  • Stop & Shop launches program to aid in hunger relief

    QUINCY, Mass. — Customers in the Massachusetts, Rhode Island, New Hampshire and Connecticut area will be able to help raise money for hunger relief when they shop at their local Stop & Shop.

  • ShopperTrak: July 2012

    Total U.S. shopper traffic in retail stores and malls for July 2012

    This July, Americans celebrated their independence with barbeques, fireworks and shopping. With Independence Day, July 4, falling on a Wednesday, more consumers than usual took the entire week off. This extra vacation time provided more free time to shop compared to last year’s Fourth of July holiday. July’s retail foot traffic increased 8.1% compared to the previous month and increased 4.6% compared to the same period last year.

  • Post Foods launches 'feel good' social site

    PARSIPPANY, N.J. — Post Foods has launched PostGoodness.com, a social website dedicated to positivity and simply helping others have a great day. PostGoodness.com will serve as a community, connecting users through good news and inspiration. People are invited to log on daily to share their good intentions or thoughts of motivation to help to set them on the right track for the day.  Each time someone shares his or her good intention, it will be added to a dynamic grid, inviting "likes", comments, support and shares from other users.

  • Rachel Zoe designs vintage-inspired jewelry line for Neiman Marcus

    DALLAS — Celebrity stylist Rachel Zoe has designed an exclusive collection of vintage-inspired costume jewelry for Neiman Marcus and Bergdorf Goodman. The collection consists of statement rings, cuffs, necklaces, and earrings.

  • Sears launches BTS savings event to support anti-bullying initiative

    LOS ANGELES — Sears is offering customers who want to save and donate to a good cause the chance to do both on Aug. 11, with its "Super Back-to-School Saturday" event. On this day only, Sears will donate up to $70,000 of all apparel, footwear and fine jewelry purchases made using a downloadable 15% off savings pass, both in-store and online. Donations will directly benefit charities affiliated with Sears' Team Up to Stop Bullying, an initiative designed to bring solutions quickly and effectively to victims, families, educators and communities.

  • P&G goes for gold with Walmart display

    And the award for the world’s largest in-store display goes to Procter & Gamble for an Olympic themed creation the consumer products company dropped in the aisle of a Walmart store in American Canyon, Calif.

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