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Retailer Campaigns

  • Target hits bull’s-eye with online-only brands

    Target has debuted six brands that will be available exclusively online.
     

  • Office Depot to offer function and fashion

    BOCA RATON, Fla. – Office Depot has launched the See Jane Work spring collection, featuring stylish organization products and desk accessories, available exclusively at its physical stores and website.

    Entrepreneur Holly Bohn-Weiss created the collection, which caters to female customers, because she felt the selection of desk accessories that resonated with her style and personality were limited.

  • Value-retailer franchisor takes logical next step

    MINNEAPOLIS — Winmark Corporation, franchisor of four value-retail store concepts, is developing a new concept focused on reselling women's apparel and accessories.

    Winmark Corporation operates 968 franchises under the Plato's Closet, Play It Again Sports, Once Upon A Child and Music Go Round brands, all of which buy, sell, trade and consign gently used merchandise. The franchisor intends to market the new retail concept to savvy and frugal shoppers.

  • Anheuser-Busch makes splash at big game

    ST. LOUIS — New brands Budweiser Black Crown and Beck’s Sapphire will make their national television debut with 30-second ad spots which will air during Super Bowl XLVII on Sunday, February 3 on CBS, Anheuser-Busch announced.

  • CE supplier adds new retail talent

    AURORA, Ill. – Peerless-AV, a leading supplier of brackets to mount flat-panel televisions and audio-visual accessories, has appointed Hal Truax as managing director of retail sales.

    Truax, a 30-year veteran in the audiovisual industry, will be charged with expanding the company's on-the-shelf presence in the U.S., building on the success of retail placements in global markets.

  • Toys “R” Us announces charitable holiday campaign results

    Wayne, N.J. — Toys“R”Us raised $4 million and collected nearly 350,000 toys during its 2012 charitable holiday campaign to benefit the Marine Toys for Tots Foundation.

    The toy retailer teamed up with retired NBA basketball player Shaquille O’Neal, and encouraged customers to “Give Back with Shaq” by making new, unwrapped toy donations in Toys“R”Us and Babies“R”Us stores nationwide, as well as monetary contributions in-store and online.

  • Kmart leverages star power to grow apparel sales

    HOFFMAN ESTATES, Ill. — Select Kmart locations will carry apparel and accessories collections developed by pop superstars Adam Levine and Nicki Minaj in an effort to boost sales. Both collections will also be available via the ShopYourWay.com social shopping platform.

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