Sears Outlet to match competitor Black Friday ads

HOFFMAN ESTATES, Ill. — Sears Holdings announced that its Sears Outlet stores will honor competitor's Black Friday ads through Nov. 30. Customers may bring in a Black Friday ad they find online, and if Sears Outlet has the same item model, brand and color in the store, they will match the price at the time of purchase, even if it is before Black Friday. Full price match details are available at www.searsoutlet.com/holidaypricematch.

"Sears is the leading retailer for washers, dryers and refrigerators in the country," said JJ Ethridge, VP and general manager for Sears Outlet. "Sears Outlet provides a great format for shoppers to buy nationally recognized brands that are important to the home and family life at significantly reduced prices, and now by honoring our competitor's Black Friday ads we are giving our customers an opportunity to save even more."