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Retailer Campaigns

  • Study: Americans engaging in retail therapy

    SAN FRANCISCO — The a good amount of Americans, particularly women, are using shopping to improve their moods, according to a new survey.

    The study, by Ebates.com, found that 63.9% of women engage in "retail therapy," compared with 39.8% of men, and the belief that it improves moods was found among 39.2% of women, compared with 20.6% of men. The survey was conducted online by TNS Global and included 1,000 adults.

  • P&G to sponsor Hispanic trends event

    MIAMI BEACH, Fla. — Hispanicize 2013, the annual Latino trends event, has announced Procter & Gamble as the official presenting sponsor for this year's event taking place in Miami Beach from April 9 to 13. This is P&G's first year as the presenting sponsor of the Hispanicize event.

  • Social media fans land on Target site

    Jen Coleman and Laura Wiertzema are such big fans of Target they created a blog on Tumblr called "Target Does It Again," and regularly post photo on Instagram. The company took notice this week.

  • Shoe Carnival steps up revenue growth in Q4

    EVANSVILLE, Ind. — Quarterly net earnings at Shoe Carnival fell to $3.2 million, compared with $3.3 million in the year-ago period.

    Revenue rose 13.1% to $205.7 million from $181.9 million, and same-store sales edged up 0.5%.

    For the full year, profit rose to $29.3 million from $26.4 million, sales increased 12.1% to $855 million, and same-store sales advanced 4.5%.

    In fiscal 2013, the company said it expects to open 30 to 35 new stores, relocate seven stores and close five to seven stores.

  • Food Lion launches campaign to support Feeding America

    SALISBURY, N.C. — Food Lion has launched its "Hunger Has a Cure" campaign to support Feeding America and its network of local food banks. The two-week campaign, which allows customers to donate in $1 or $3 increments at the register, runs through April 16 and will help feed local families in need.

  • The Power of the Pop-Up: Is It Here to Stay?

    Here’s an interesting take on pop-up stores by Felicity Pogson, associate design director, interiors, Dalziel & Pow, London:

  • Walmart teams with top grocery suppliers to fight hunger

    BENTONVILLE, Ark. — Walmart and leading grocery suppliers, including Campbell's Soup, ConAgra Foods, Dr. Pepper Snapple Group, General Mills, Kraft Foods Group, Kellogg Company, Mondelez International, Nestle USA, PepsiCo and Unilever, have joined forces to engage millions of customers and Walmart associates this spring and bring much needed food and funding to nonprofit organizations that work to fight hunger.

  • Shopper media firms secures additional funding

    Collective Bias, the Bentonville, Ar.-based company pioneering the field of social shopper media, secured $10.5 million in funding.

     

    The funding is expected to help the innovative media company continue to drive growth by creating greater engagement among shoppers, brands and retailers. The firms said 2012 was its third consecutive year of triple digit growth and the series A funding round led by Updata Partners represents the opportunity for Collective Bias to accelerate key business initiatives including expansion to international markets.

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