Retailer Campaigns

Chicago -- Online grocer Peapod is taking its “virtual grocery store” concept on the road in a new promotional campaign. The company unveiled the concept at commuter rail stations in Chicago and the Northeast less than a year ago,

Peapod, a division of Ahold USA, will field trucks installed with digital billboards of grocery aisles at community recreation centers, coffee sleeves at local cafes, concert venues and other places.  

MISSISSAUGA, Ontario — For the second year in a row, Walmart Canada is holding its Great Big Toy Testing Event, which not only gets parents and their children into stores, but also showcases toys for the 2013 holiday season in a real-world holiday wish list catalog setting. 

Orlando, Fla. – A new e-commerce site dedicated to products manufactured in America, MadeInTheUSA.com, launches July 4. The site will feature nearly 1 million products made in the U.S. across all major categories.

HOFFMAN ESTATES, Ill. — Kmart is celebrating its inclusion in the summer comedy, “Grown Ups 2” by offering one Shop Your Way member a chance to be an extra in a future Sony Pictures Entertainment film.

Shop Your Way Members can enter the "Stars of Summer Sweepstakes" now through Sunday, July 21, for a chance to see themselves on the silver screen.

CHARLOTTE, N.C. — Belk is partnering with Project Runway’s 12th season to grow its brand. 

The family-owned and operated department store will be sponsoring this season's accessory wall, as well as a “Modern. Southern. Style.” design challenge that will feature a Belk executive as guest judge. This year's winning designer will have the opportunity to design and sell an exclusive line at Belk.

Williamsville, N.Y. -- Tops Friendly Markets has officially unveiled 12 former Grand Union stores in eastern and northern New York under the Tops banner at grand re-opening ceremonies.

The new Tops branded stores include stores in Saratoga, Warrensburg, Warren, Franklin, Essex, Clinton and Fulton counties.

The mantra of “move, nourish, believe” occupies a prominent spot on the blue walls of Lorna Jane, Santa Monica, Calif. With its bright colors, fashionable accents, and welcoming atmosphere, the store has an upbeat, sporty-girl vibe that is very much in keeping with the Australian active wear brand’s positioning. Motivational expressions can be found throughout the space.

FORT WORTH, Texas — RadioShack has appointed marketing and communications executive Merianne Roth as the company’s new VP of communications.

Roth's responsibilities will include RadioShack's corporate communications, community relations, internal communications and event marketing. She will report to Jennifer Warren, SVP and CMO.