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Retailer Campaigns

  • J.C. Penney ‘pleased’ with holiday performance, but offers no sales data

    Plano, Texas -- J.C. Penney issued a brief statement on Wednesday saying that it was "pleased” with its performance for the holiday selling period, and reaffirmed its fourth quarter fiscal 2013 guidance for increased same-store sales. But the retailer did not provide any specific sales data.

  • ShopperTrak: December 2013

    Despite the short holiday season, December was still the biggest shopping month of the year.

    Shopper traffic up more than one-third over November

  • The Tile Shop enters Oklahoma City market

    Minneapolis – The Tile Shop has opened its first retail store in Oklahoma City. The new 19,100 square foot Oklahoma City location is The Tile Shop’s second store in Oklahoma.

    The company recently opened a new store in Tulsa.

  • Stephen Colbert to get nutty at the Super Bowl

    Wonderful Pistachios is heading to the Super Bowl for the second consecutive year, and is taking Emmy-award winning host and executive producer of Comedy Central's "The Colbert Report," Stephen Colbert, with it.

    As part of the full-year agreement under the campaign theme, "Get Crackin', America," Colbert will star in two Super Bowl spots for the pistachio grower.

  • Old Spice freshens up body spray line

    Procter & Gamble’s Old Spice has revamped its lineup of men’s body sprays with new, first-in-category Re-fresh Technology, which promises to eliminate the need for guys to overspray or reapply throughout the day.

  • Raley's launches social media rewards program

    Supermarket chain Raley's Family of Fine Stores has hired an Austin, Texas-based company to help it launch a new social media rewards program.

  • Raley’s selects social commerce solution from Revionics

    Austin, Texas -- Raley's Family of Fine Stores has selected Revionics’ social commerce solution to power a measurable social media rewards program called Extra Friendzy.

  • Kleenex enlists Isaac Mizrahi for new product designs

    In celebration of its 90th anniversary, Kleenex brand is partnering with fashion industry icon Isaac Mizrahi to produce four new designs to the Kleenex Expressions line of products.

    "We're thrilled to be partnering with such an inspirational designer and we are excited about his creative contribution to our brand's portfolio," Anna Elledge, Kleenex brand manager, said. "Our teams have worked together to select the final collection to commemorate the Kleenex brand anniversary, and I can't think of a better way to celebrate this 90-year milestone."

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