Retail Media

Social media advertising is increasingly a primary focus for retail brands — and one platform dominates.

A magazine that has been advocating for the legalization of marijuana for 45 years is getting into the retail business in two of the largest cannabis markets in the United States. 

Walmart sees unique advantages it can offer brands with its new Walmart Advertising Partners program.

Walmart is expanding its in-house advertising offering with a new partner network and enhanced capabilities. 

Customers making digital purchases from the revamped Toys “R” Us will receive their products courtesy of Target.

Born and raised in Texas, a graduate of Texas A&M, and having spent 15 years serving retailers in the Houston market as a principal of the Baker Katz real estate brokerage, Jason Baker knows the Lone Star State.

Albertsons Safeway, Southeastern Grocers, and Weis Markets will help launch a new in-store digital media network.