Kroger provides advertisers targeted audio access to store shoppersA supermarket giant is automating the process for advertisers to purchase targeted audio ads on its in-store network. Regional grocers seek additional ad revenue with MercatusWeis Markets, Smart & Final, and Piggly Wiggly Midwest will be the first grocers to leverage the new Mercatus digital advertising solution. Midwest c-store chain targets customers by purchase Kum & Go (K&G) is directly tying digital media promotions to actual in-store sales. Kroger media division supports streaming TV ads with consumer data Kroger Precision Marketing (KPM) is joining a new shopper data program from a major streaming TV provider. Report: Instacart enters online search ad market The competition for paid promotions in online search results just got a little more crowded. Instagram offers new video promotional tools Instagram is releasing two new solutions that let retailers monetize videos shown on the social platform. Petco promotes curbside pickup at local level with Google Petco is using Google ads to inform customers of what products are available for contactless curbside pickup at nearby stores. Studs, next-gen version of Claire’s and Piercing Pagoda, is expanding A start-up concept that aims to update the traditional mall ear-piercing experience has opened its second location. Yotpo offers content syndication via Bazaarvoice Two online marketing platforms are partnering to extend the reach of brands’ product reviews and user-generated content. Online discount platform prevents fake deals Brad’s Deals is reaching out to users of a platform that verifies online offers. First Previous 26 27 28 29 30 Next Last
