Walmart targets influencer sales with new platformWalmart is offering content creators a one-stop portal for earning commissions on its products. Lowe’s integrates Yahoo solutions into advertising services networkLowe’s Cos. Inc. is partnering with Yahoo to expand its capability to connect advertisers with its customers. Survey: Retailers ramping up holiday promotions Retailers are heading into the holiday season generally optimistic but facing new challenges that include inflation-weary consumer attitudes and marketing ROI difficulties. British accessories brand Radley London expands in U.S. Radley London is growing its fledgling U.S. store footprint. Exclusive Q&A: Rakuten exec discusses how retailers can maximize holiday sales Retailers that leverage omnichannel fulfillment, personalization and rewards stand to have a positive holiday season. Best Buy bolsters ad measurement for in-house media company The leading U.S. consumer electronics retailer is partnering with a software platform for digital media measurement, data and analytics. Walmart adds social media, livestream partners to Walmart Connect Walmart Connect, the closed-loop media business for Walmart, is collaborating with platforms including TikTok and Snap. Sam’s Club connects ad platform to media marketplace Sam’s Club continues revamping its ad targeting solution with a new partnership. Walmart rolling out new tools for third-party sellers Retailers participating on the Walmart Marketplace third-party seller platform have access to new self-service and promotional features. Kroger expands retail media network to connected TV, video The Kroger Co. is enabling advertisers to reach customers via two new digital platforms. First Previous 16 17 18 19 20 Next Last
