Packaging

Lay's potato chips has issued a last call for submissions in its search for its next potato chip flavor. Fans now have less than a month to submit their "Do Us A Flavor" contest submissions for a chance to win a $1 million grand prize.  

Submissions are open on www.dousaflavor.com until 11:59:59 p.m. (EST) Saturday, April 5. This marks the second time the Lay's "Do Us A Flavor" contest has been held in the U.S.

Jo-Ann Fabric and Craft Stores has enlisted four craft bloggers from around the country to create the 2014 Spring LookBook, a collection of inspiration based on five spring trends.

Jelly Belly Candy Co. makes more than 100 different flavors of jelly beans, but in celebration of St. Patrick's Day, it's showing some special attention to its green Jelly Belly beans. There are 17 green varieties in all, each containing its own special flavor.

Air Wick has launched a Familiar Favorites collection, which is inspired by the scents of brands like Snuggle, Cinnabon and Baby Magic.

"Scent has the power to evoke a unique sense of comfort when you surround yourself with fragrances you know and love," said Domenick Tiziano, senior brand manager, Reckitt Benckiser. "We're thrilled to be partnering with three of America's most recognizable and beloved brands for this new collection, so consumers can enjoy the comforting scents they love at home anytime."

Charles W. H. Matthaei, chairman at Roman Meal Company, died Feb. 26. Matthaei headed the family-owned company for nearly 70 years.

Oscar Mayer is giving bacon lovers a reason to wake up early. The brand has unveiled the first-ever iOS device that wakes people up with the smell of bacon. The device, called Wake Up & Smell the Bacon, syncs with the Oscar Mayer Wake Up & Smell the Bacon iPhone app to emit the scent and sound of sizzling bacon when the rooster crows.

Just as the winter months draw to a close, SC Johnson's Glade brand announced a line of new spring-inspired scents, which it says will evoke the excitement of the change of seasons.

The Glade Limited Edition Spring Collection consists of five new fragrances:

Nike's store in University Village, Seattle, was created as a sanctuary for athletes. The goal is present in every detail in the 6,247-dq.-ft. store, including this quote from company co-founder Bill Bowerman that is painted onto the bleacher board behind the cash wrap: "There's no such thing as bad weather, just soft people."

Saturday Night Live alum and “Parks and Recreation” star Amy Poehler will appear in commercials for Old Navy following last year’s involvement with Best Buy.

Ad Age is reporting that along with starring in the commercials, Poehler will help write and direct them. The first ad, said Ad Age, features Poehler as an executive at a law firm interviewing a job candidate but getting distracted by the woman's outfit from Old Navy.

Calgon is gearing up for spring with new scents, beauty bar soap products, revamped packaging and a new ad campaign.
 
"We are updating Calgon in formula and design in a way that we believe will help to modernize the iconic brand, while keeping the same attributes that women love about Calgon," said Madeline Blaize, director of marketing of Parfums de Coeur. "It is important to us to offer the consumer the latest trends in beauty care while staying true to the authenticity of the 60-year-old brand."