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Mobile Marketing

  • Target’s holiday plans include new price match and more in-store digital capabilities

    Minneapolis -- Target announced that, for the first time ever, it will offer shoppers the ability to match select online competitors’ prices in its stores between Nov. 1 and Dec. 16. Qualifying online retailers include Amazon.com, Walmart.com, BestBuy.com and Toysrus.com.

  • Kroger poised for growth in 2013

    Cincinnati — With a focus on increasing square footage and building its presence in both new and existing markets, Kroger is poised for growth in 2013.

  • Target to put QR codes on holiday toys

    Minneapolis -- Target Corp. will introduce QR codes in stores in time for the holiday shopping season. Beginning Oct. 14, each of the chain’s Top 20 toys will have a QR code that shoppers can scan with their mobile device, allowing them to purchase the toy directly and ship it for free to anyone, anywhere in the U.S. The toys will be promoted with signs featuring the QR codes.

  • Kroger transforms headquarters for breast cancer awareness

    Cincinnati -- Throughout the month of October, Kroger is lighting up its Cincinnati headquarters with pink spotlights and 150-ft. banners, celebrating breast cancer awareness month.  

  • Survey: CFOs predict 5.9% increase in 2012 online sales

    Chicago -- Survey results released Tuesday by BDO USA revealed that 51% of retail finance chiefs foresee a 5.9% increase in online sales for full-year 2012.

    That compares to 4.1% and 4.5% expected increases in same-store sales and total sales, respectively.

    The BDO Retail Compass Survey of CFOs, which examined the opinions of 100 CFOs at leading retailers located throughout the country, found that CFO sentiments were conservative compared to last year, when the respondents predicted 11.9% online sales growth.

  • Shop.org: Online sales expected to grow 12% over last year

    Washington, D.C. -- Shop.org’s holiday 2012 online sales forecast, released Tuesday, expects sales to grow 12% over last holiday season to as much as $96 billion. Last year, according to the Dept. of Commerce, e-commerce sales grew 15% during the months of November and December.

  • Holiday digital sales to grow at least 20%

    NEW YORK — Research released Monday by Citigroup and published by Wall Street Journal’s MarketWatch found that digital sales for the holiday 2012 shopping season are expected to increase at least 20%, thanks to two additional shopping days and amped-up retail marketing efforts.

  • Citigroup research: Holiday digital sales to grow at least 20%

    New York -- Research released Monday by Citigroup and published by Wall Street Journal’s MarketWatch found that digital sales for the holiday 2012 shopping season are expected to increase at least 20%, thanks to two additional shopping days and amped-up retail marketing efforts.

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