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Shopkick revamps app


PALO ALTO, Calif. — Shopping app Shopkick has gotten a new look and user interface, making it easier for shoppers to earn rewards and for brands and retailers to engage with their customers.

New features include look books of must-have items by store or brand, the ability to save products and see when they are available in partner sores and the ability to find high-value shopping areas.

“After two years in the market, we took a deep look at what we’ve learned from our users and partners, and asked ourselves, ‘If Shopkick didn’t exist, then how would we build it based on everything we know now?’” said Cyriac Roeding, CEO and co-founder of Shopkick.

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