Celebration Pointe, Gainesville, Florida’s, newest major retail center, has signed a sponsorship deal with Gainesville’s oldest draw — the University of Florida Gators athletic teams.
The timing of the Fourth of July holiday — it falls on a Wednesday this year — will put a crimp on celebrations and spending this year, but not by that much.
On the heels of a disappointing first quarter, Chico’s FAS is betting on its partnerships with Amazon and QVC to help drive traffic and sales going forward.