Albertsons introduces three new retail media channels Brand partners of Albertsons Companies have new ways to engage customers and access to limited-time curated advertising packages. Survey: Ads key for shoppers' back-to-school purchasing decisionsTime and place are crucial when it comes to targeting shoppers with back-to-school ads. American Eagle teams with Sydney Sweeney for interactive fall campaign American Eagle is partnering with a rising Gen Z celebrity and influencer to promote its fall jeans collection. Amazon Ads enhances generative AI video capabilities Amazon is providing advertisers with advanced artificial intelligence-based video creation and editing functionality. Here’s how brand values influence consumer purchases A new survey reveals growing consumer awareness and consideration of the values of the brands they shop. J.Jill launches new ad campaign across linear and streaming TV Women’s apparel retailer J.Jill is returning to a major advertising medium. Survey: In-store retail ads help drive sales, engagement Consumers have an overwhelmingly positive reception to in-store retail media. JCPenney partners with 'Jimmy Kimmel Live!' to promote fashion JCPenney is teaming up with a popular late-night talk show to help spread the word that it offers on-trend fashions at affordable prices. Instacart assists brand advertisers with new AI tools Instacart is enabling third-party advertisers on its platforms with new artificial intelligence capabilities. Best Buy connects retail media network to social campaigns Best Buy advertising partners can now target the retailer’s customers via social networks such as Facebook and Instagram. First Previous 1 2 3 4 5 Next Last
