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  • Koala Kare Products featured on CNN

    New York -- Koala Kare Products, a division of Bobrick, and manufacturers of baby-changing stations and child-seating products, was featured in a segment on CNN entitled: “The battle over diapers in men’s rooms.”

    “It is both amusing and important at the same time as the roles of moms and dads keep evolving,” stated Bonnie Yatkeman, marketing category manager at Koala Kare Products.

  • Justin Bieber to front Adidas Neo campaign

    HERZOGENAURACH, GERMANY — Adidas has named Justin Bieber as the face of its Neo label.

    As part of his two-year agreement with Adidas, Bieber will make appearances for the label in its major markets throughout 2013 and share its latest news and collections through his vast social media reach. He will front Neo's seasonal campaigns under its "Live Your Style" positioning, with spring/summer 2013 to debut in February.

  • 'Revenge' is sweeter with first-ever Target and Neiman Marcus advertising integration

    MINNEAPOLIS — Target Corp. and The Neiman Marcus Group will promote their upcoming joint holiday collection by serving as the sole sponsors of the mid-season finale of the hit ABC television show “Revenge.”

    In place of standard broadcast commercials, the retailers are working directly with the creative team of “Revenge” to create original content incorporating the Target and Neiman Marcus holiday collection. The show will air on Nov. 11.

  • ABC partners with Target and Neiman Marcus in first-ever advertising integration on hit TV show

    Minneapolis -- Target Corp. and The Neiman Marcus Group will promote their upcoming joint holiday collection by serving as the sole sponsors of the mid-season finale of the hit ABC television show “Revenge.”

    In place of standard broadcast commercials, the retailers are working directly with the creative team of “Revenge” to create original content incorporating the Target and Neiman Marcus holiday collection. The show will air on Nov. 11.

  • Toys'R'Us, Shaq team up to bring toys to needy children

    WAYNE, N.J. — Toys"R"Us has launched its annual nationwide fundraising campaign to benefit the Marine Toys for Tots Foundation. The company has once agained teamed up with Shaquille O'Neal to encourage customers to "Give Back with Shaq."

  • Black and Decker races into NASCAR sponsorship

    TOWSON, Md. — Black and Decker is partnering with Richard Petty Motorsports and NASCAR Sprint Cup Series driver Marcos Ambrose. The Black and Decker branded No. 9 Ford Fusion will race at four primary races: Kansas on Oct. 21, Martinsville on Oct. 28, Phoenix on Nov. 11 and Homestead-Miami on Nov. 18.

  • Duck Tape launches contest to find next print

    AVON, Ohio — Duck Tape brand duct tape is inviting consumers to design the next Duck Tape print for the chance to win $5,000 and have their design seen nationwide.

    Designs drawn by hand or with digital editing software are welcome, and entries must be created using one of the Duck Tape design templates found on the Facebook contest tab to be considered.

  • Goody to add new styles, designs to Luxe line for the holidays

    ATLANTA — Hair accessories brand Goody is gearing up for the holidays with its Luxe line of hair accessories, which will feature new styles and designs for the holidays.

    The Luxe collection is comprised of four styles: Vine, Deco, Antique and Starburst.  They range from classic to modern and capture the crisp, sleek lines of art deco, the charm and romance of vintage jewels, the whimsy and light of the constellations and the flourishing expressions of vines and blooms.

  • Duncan Hines introduces limited-edition Frosting Creations flavor mixes

    PARSIPPANY, N.J. — Duncan Hines has introduced limited-edition flavors under its Frosting Creations line.

    Evoking traditional, nostalgic holiday flavors and aromas, Duncan Hines already has introduced apple pie and pumpkin spice flavors to the market, followed by the debut of peppermint stick and gingerbread flavor mixes on Nov. 1.

  • Kroger transforms headquarters for breast cancer awareness

    Cincinnati -- Throughout the month of October, Kroger is lighting up its Cincinnati headquarters with pink spotlights and 150-ft. banners, celebrating breast cancer awareness month.  

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