New York -- Macy's reported a profit for the third quarter that easily exceeded Wall Street, helped by stepped up marketing.
For the quarter ended Nov. 2, Macy's earned $177 million, up from $145 million a year ago.
Revenue rose 3% to $6.28 billion. Same-store sales increased 3.5%, beating the 2.1% rise analysts expected.
Sales trends improved in every region, and both the Macy’s and Bloomingdale’s chains performed well, the retailer said.