Skip to main content

Loyalty Marketing

  • He makes it sound so simple

    Target ended last year with sales of $67.4 billion and earnings per share of $4, but company chairman, president and CEO Gregg Steinhafel believes sales will hit $100 billion and earnings will double to $8 a share within six or seven years.

  • GGP promotes Father’s Day with MLB All-Star Game sweepstakes

    With Father’s Day approaching, General Growth Properties has rolled out a mall promotion that invites shoppers to “check in” to their local GGP mall using Foursquare for a chance to win a trip to the 82nd MLB All-Star Game at Chase Field in Phoenix.

    When shoppers “check-in” through Foursquare, they receive a link to enter the sweepstakes, which includes four tickets to the MLB All-Star Game on July 12, $1,000 in Shop Etc. Mall Gift Cards and a hotel stay and golf outing at the AAA Four-Diamond, all-suite Arizona Grand Resort.

  • Blockbuster promotion makes the grade

    MCKINNEY, Texas — Blockbuster announced that it is rewarding good students with its "Good Grades, Free Rental" program. Children in kindergarten through 12th grade who earn a B average or better on their report cards can head to participating Blockbuster stores nationwide to receive a free, one-day, non-new release movie rental.

  • Jennifer Lopez to launch new fragrance on HSN

    ST. PETERSBURG, Fla. — HSN announced that Jennifer Lopez will launch her new fragrance Love & Light exclusively on HSN on July 2.

    HSN said it is also offering fans the chance to win a private meet-and-greet with Lopez at the HSN set on July 2. The comany is accepting entries via its Facebook page and HSN.com through June 14.

    The prize package will also include:

    • Airfare for a winner and guest

    • Two nights at the historic Vinoy Renaissance Resort and Golf Club in St. Petersburg, FL

  • Groupon ventures into grocery deals with Big Y

    CHICAGO and CAMBRIDGE, Mass. and SPRINGFIELD, Mass. and BOSTON — Through a partnership with Incentive Targeting and HaloEffect, Big Y Foods will become the first grocery retailer to offer Groupon deals digitally loaded to shoppers’ loyalty cards, the companies announced.

  • Cabela’s taps Media Logic for social media promotion

    Albany, N.Y. -- Cabela’s has retained Media Logic, a nationally recognized agency specializing in marketing for a social world, to support the company’s recently launched 50th anniversary promotion with ongoing and sustained communications over social media.

    Media Logic will leverage Facebook as the primary social network to add excitement and urgency to Cabela’s year-long promotion, “50 Years, 50 Trucks.”

  • Winn-Dixie helps customers prepare for hurricane season

    JACKSONVILLE, Fla. — Winn-Dixie Stores has announced its creation of a “hurricane preparedness kit” in advance of what is expected to be an extremely active year.

  • Santa Monica Place launches gift card program that benefits schools

    Open-air shopping destination Santa Monica (Calif.) Place has launched a new gift card partnership to benefit local public schools. One dollar from the purchase fee for every Santa Monica Place Gift Card and GIVE Green Gift Card sold at the center will go to the Santa Monica-Malibu Education Foundation.

X
This ad will auto-close in 10 seconds