Michaels predicts crafts to be popular holiday gifts
IRVING, Texas Michaels Stores chief marketing officer, Stuart Aitken, said the specialty arts and crafts store will do well this holiday season, as hand-crafted gifts may be more popular among consumers looking to stretch their budget.
"We've heard from our customers during this tough economic time and many have said they'll take time to make personal gifts this year to make something truly special for family and friends, rather than buying high-ticket gifts," said Aitken. "We're obviously thrilled that Michaels is the perfect place for personalization, inspiration and creativity for those gifts."