Loyalty Marketing

By Molly Glover Gallatin, Gigwalk   According to Forrester Research, U.S. e-retail sales are expected to grow from $263 billion in 2013 to $414 billion in 2018, a compound annual growth rate of 9.5%. While a fuss has been made about the increase in online spending, statistics show that more than three quarters of retail transactions are still made in-store.    

Wilmington, Del. - The urge to impulse shop during the holidays runs strong among Americans, but even stronger among Millennials. According to the Chase Blueprint Holiday Impulse Purchases Survey, 83% of Millennials admit to having made an impulse purchase in the past.   

Amazon.com is getting deeper into the cash rewards game by partnering with a rebate shopping app.

For the first time ever, Ibotta will make it possible for anyone shopping on Amazon.com to earn cash rebates.

Seattle – Amazon.com is partnering with retail shopping app provider Ibotta Inc. to enable Amazon shoppers to receive additional cash back on a range of products purchased directly on Amazon.com.  

 

Every retailer wants to acquire new customers, but apparently not every retailer knows how to draw them in. New data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services show that a whopping 60% of retailers admitted they don't have a good process in place for effectively targeting new customers.

In addition, 85% of retailers are in search of ways to add value to their retail offering outside of discounts, promotions and /or loyalty programs.

Bentonville, Ark. – “Super Saturday,” the Saturday before Christmas (Dec. 20), looks to be a super day for retailers. According to an in-store customer survey conducted by Wal-Mart Stores Inc. on Dec. 13, 36% of consumers plan to shop that day.  

Meijer has made the holidays a lot merrier for 213 very special customers.

The retailer picked 213 customers at random to get a big surprise at checkout: their entire shopping cart filled with gifts and groceries was given to them as a holiday gift.