Loyalty Marketing

Shoppers looking for creative projects to do with their kids this summer will love a new collection from actress Jennifer Garner at Jo-Ann Fabric and Craft Stores.

The leading fabric and craft specialty retailer has launched We Made It by Jennifer Garner, a new line of creative kits for active kids, available only at Jo-Ann stores and Joann.com.

Digital media company Catalina is launching a new solution that personalizes the deals found in weekly retail ad circulars. 

The program, called My Favorite Deals, is designed to increase ROI in a major area of marketing spend for U.S. retailers.

New York – Disney and Ralph Lauren, vertical brands with a strong retail presence, are the highest-ranked retailers in a new Brand Keys survey of what brands U.S. consumers consider the most patriotic. To determine the rankings, Brand Keys drilled down into consumer response to 230 brands to see which were most associated with the value of patriotism.

Following is a list of the retailers who made the list of top 50 most patriotic brands, with their emotional engagement strength for patriotism:

No. 3: Disney (96%)

As competition for online sales becomes ever more aggressive, Sam’s Club has unveiled a "shocking" new promotion to attract shoppers to its website.

The retailer is launching a program called Shocking Values, which will offer daily deals at SamsClub.com with up to 60% off regular retail prices on brands consumers know and love.

New York - Consumers are continuing to abandon national food, beverage and household brands. According to Deloitte's annual American Pantry Study of more than 354 brands across 34 product categories, nearly three in four (73%) consumer packaged goods (CPG) categories show an overall decline in their brands' "must-have" status, meaning that shoppers would purchase whether on sale or not.

Disney and Ralph Lauren are among the iconic American brands consumers consider the most "patriotic," according to a new survey.

Redwood City, Calif. – The Shopular mobile shopping app is rolling out two platform upgrades -- Shopular Products and Shopular Curated Content. Shopular, available for free download from iTunes and Google Play, geo-targets consumers with time- and location-sensitive deal alerts and savings from their preferred merchants from more than 40,000 retail locations across the U.S.  

CVS Health has selected a DigitasLBi executive to be its next marketing chief.