Events

Randy Dewitt

CEO,

Front Burner Restaurants

HEADQUARTERS: Addison, Texas

TYPE OF BUSINESS: Casual-dining (Twin Peaks)

NUMBER OF UNITS: 36 Twin Peaks restaurants in 16 states

Easley, N.C. -- The new 138,000-sq.-ft. Sam’s Club in Easley Town Center Easley, N.C., celebrated its grand opening on June 27. Mayor Bagwell and Chamber of Commerce president Cindy Hopkins attended.

As part of the continuing celebration, University of South Carolina running back George Rogers will sign autographs on June 29.

The Pinnacle Country Club in Rogers, Ark. hosted the Walmart NW Arkansas Championship presented by P&G last week, and this week the golf tournament gave regional charity Cancer Challenge its largest gift ever.

In honor of its 20th anniversary this week, the Cancer Challenge received a $100,000 contribution from Walmart NW Arkansas Championship presented by P&G.

Los Angeles - Sport Chalet said Tuesday it has launched its fourth-consecutive Treasure Hunt dive, which invites certified scuba divers to participate by diving to find six sunken treasure bars hidden in diving locations off the northern and southern California coasts and in a special marine destination in Arizona.

From June 25 to 18, Sport Chalet will release one clue every Tuesday and Thursday to help divers identify the secret locations of the six gold-painted treasure bars; clues will be posted online and in all participating Sport Chalet retail stores.

Clearwater, Fla. – Multichannel retailer/product marketer As Seen On TV is taking advantage of the burgeoning crowd-funding trend to let its customers help decide what new products will be available for sale. Partnering with crowd-funding software provider Launcht Inc., As Seen On TV will allow inventors to upload video, images, design specifications and marketing strategies relating to their product ideas onto its e-commerce site. Customers will then be able to comment on, review and make prepurchases of products.

LOS ANGELES — Specialty sporting goods retailer Sports Chalet is sticking to an innovative plan that helps retain existing customers while enhancing its brand awareness. The retailer is inviting certified Scuba divers to participate in its Treasure Hunt dive for the fourth consecutive year. 

CONCORD, Mass. — Welch’s brought in food historian and Food Network star Alton Brown to celebrate Ephraim Wales Bull, the man who grew the first Concord grape in the mid-19th century.

In a ceremony at the company’s new headquarters in Concord, Mass., Welch’s and Brown honored Bull with the dedication of a freshly planted vineyard, grown from his original Concord grapevine, cultivated more than 160 years ago.

NEW YORK — Macy’s continues preparations for its Fourth of July fireworks display and has tapped New York-based supermarket Fairway Market to be its hospitality partner. 

Fairway will provide dinner, drinks and dessert to the thousands of guests invited by Macy's and to watch the 37th annual Fourth of July fireworks display from a prime location on the Westside of Manhattan.

An epic journey and exercise in social media brand building is now underway in Canada where four intrepid young men are crossing the country in a custom RV to promote awareness of Hudson’s Bay and have a good time in the process.

CONSHOHOCKEN, Pa. — Ikea was joined by journalist and television host Lisa Ling to mark its third annual Life Improvement Project with a $50,000 donation to Save the Children’s early education programs.

In addition to the donation, Ikea provided home furnishings, design advice and manpower to help make over a Family Head Start/Early Learn location in Brooklyn, N.Y., a Save the Children-supported facility which was affected by Hurricane Sandy.