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Maybelline taps Yadim as global makeup artist
Maybelline New York has named Yadim Carranza, known simply as Yadim, as the brand's global makeup artist. Yadim is lauded for his innovative editorial work and bold runway looks.
In his new role, Yadim will provide artistic vision for Maybelline New York makeup and become the voice of the brand to consumers, press and industry influencers.
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Peeling the love with Dole
Dole and Blue Diamond Almond Breeze are launching two simultaneous Peel the Love Banana Cabana Tours in 2014.
Dole said that the tour aims to reacquaint Americans with “the fun, whimsy and versatility of bananas and offer compelling new ways to add fresh produce to summer meals, snacking, parties and entertaining plans.” Since separate tours launching Memorial Day Weekend covering the Eastern and Western portions of the U.S., Dole will be able to visit banana fans in 26 cities by Labor Day.
centennial this year, the seafood brand invited consumers to submit suggested names to christen the icon for a chance to win $10,000.