Entertainment Tie-ins / Licensing

Today promises to be a special one for 25 Toronto area residents -- assuming their definition of special involves waiting in line for the opportunity to purchase up to three Jason Wu products at a Target pop-up store in Toronto and have their photo taken with the designer and Target’s mascot dog Bullseye.

Wu’s line of goods sold out quickly when it hit U.S. Target stores earlier this month and that’s sure to be the case in Toronto as the notion of limited quantities and the air of exclusivity tend to ignite the urgency gene in shoppers. 

St. Louis -- Build-A-Bear Workshop reported a loss of $9 million for the fourth quarter, down from a profit of $8.3 million in the year-ago period. Total revenue dropped 5% to $119 million. The company said its profit and revenue took a hit when two movies it important product tie-ins with underperformed.

WAYNE, N.J. — When Tom Hanks danced across FAO Schwarz's giant piano in the movie "Big," it established the store's iconic status. Now celebrating its 150th anniversary, FAO Schwarz honor its legacy with in-store events, commemorative product offerings, a showcase of brand archives and an enhanced website that together will present the brand’s storied history.

Toy buyers, manufacturers, retailers and others, simply curious about the latest trends, gathered this week at the massive Javitz Center in New York City to see what would be the hottest products for 2012.

Technology continues to be a popular driver of new products, as evidenced by the number of toys designed specifically to work with the iPhone or iPad. However, there was also an apparent shift toward more simple toys, perhaps reflecting the current economy and the inability of many parents to shell out $100 on a toy that will only get played with a short while.

NEW YORK — In honor of the 2012 Academy Awards, Tiffany & Co. has engaged the services of celebrity stylist Rachel Zoe to create a window display that highlights Hollywood glamour from the 1930s through the 1970s. 

Zoe’s windows are unveiled at Tiffany & Co. flagship stores in New York City, Beverly Hills, Hong Kong, Tokyo, Singapore and London.

PLEASANTON, Calif. — Safeway is launching a first-of-its kind competition that could land one chef with a job with the Safeway Culinary Kitchens and his or recipe included in the Open Nature Skillet Meal line. The competition will culminate in a final cook-off at the Safeway Culinary Kitchens in Pleasanton, Calif., where chefs will cook their original, delicious and nutritious skillet meals.

What a fortuitous promotion Target ran this week featuring a collection of nine Grammy Award nominated artists in its weekly ad. The awards program drew a record audience, and between ads during the broadcast and the artists featured in the circular Target gave a broad range of music lovers a reason to visit Target.com during the show or stop by their local store after the program.

CENTURY CITY, Calif. — Fans of the "Ice Age" film franchise will find everything they need at Toys"R"Us ahead of the July 13 release of "Ice Age 4: Continental Drift." The retailer is set as the film’s exclusive toy destination in North America, featuring movie-inspired products and promotions that will launch on July 1. Teaming with Twentieth Century Fox Consumer Products, Toys“R”Us will offer an extensive merchandising program, including a toy line from Just Play and The Promotions Factory.