Walmart enchants Boys & Girls Club kids with 'The Princess and the Frog'

Walmart is offering kids from The Boys & Girls Clubs of America the chance to watch Disney's "The Princess and the Frog" at private screenings in select cities.

Private parties and film screenings are taking place in Atlanta, Ga., Miami, Fla., Charlotte, N.C., Tampa, Fla., and Birmingham, Ala., and a special pre-opening viewing was held in New Orleans, LA., the setting for the movie. The festivities also include music from the film, photo opportunities with character cut-outs, and special princess activities, Walmart reported.

Walmart reported that it will be selling apparel, accessories, books, music, bedding, toys, among other products, inspired by the film. The items will be called out in special "The Princess and the Frog" destinations in most Walmart stores nationwide and on Walmart.com.