Digital Marketing

With weddings around the globe expected to hit an all-time high this year, The Knot Worldwide has made an important new hire.

The parent company of Facebook is stepping up its efforts to create a full-fledged virtual world, complete with shopping.

A new survey reveals how much of an impact sustainability has on consumer purchase decisions for apparel and footwear products.

Walmart is accelerating efforts to provide sustainable packaging for products it sells.

A new survey reveals the extent to which the lingering pandemic will affect how consumers celebrate – and shop for – the Easter holiday.

Saving money isn’t the most glamorous of topics.

Every demographic group except one favors the same social media channel to discover new products.

Amazon is providing an array of benefits and resources for new independent sellers that join its third-party Amazon Marketplace e-commerce platform.

The best word to sum up the current level of potential of the metaverse as a consumer engagement tool is “some.”

The nation's largest mattress specialty retailer said that Mickey Mericle has joined the company as chief marketing and experience officer.