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Digital Marketing

  • Domino’s offers college hoop-themed online deal

    Ann Arbor, Mich. - Domino's Pizza is offering 50% off all menu-priced pizza orders placed online for a week, beginning March 17 and running through March 23. The 50% off deal is only available on menu-priced pizzas ordered through Domino's digital ordering channels which include Domino's website, Domino's mobile website and the iPhone, Android, Windows Phone 8 and Kindle Fire apps.

  • WWE and Mattel team up with kids

    WWE Slam City is the name of a new kids-oriented entertainment property from sports entertainment producer WWE and Mattel.

    The companies said WWE Slam City would include action figures and wrestling ring sets along with a 26 episode series of animated shorts featuring the WWE Superstars in the animated world of Slam City. The first four episodes have begun airing at WWESlamCity.com and Cartoonium on YouTube.

  • Not cool: Aeropostale’s mall traffic troubles

    After a 15% fourth-quarter same-store sales decline, Aeropostale is looking to accelerate the pace of previously announced store closures, further reduce an already limited store expansion program and has secured new financial flexibility from a private equity firm.

  • Sephora engages consumers with social shopping platform

    Sephora has launched Beauty Board, a social shopping platform designed to engage clients through beauty images. Users will be able to post, share, browse and shop Sephora's photo gallery directly on Sephora.com, the mobile site, iPhone and Android apps.

    Users will also be able to upload photos, tag the products they use and give helpful tips on how they achieved the look.

  • Report: Measuring ROI biggest Twitter challenge for brands

    Atlanta – Close to half (45.1%) of brands reported that ‘measuring ROI and results’ is their greatest challenge when using the Twitter platform for marketing, followed by ‘building an audience’ (42.1%) and ‘engagement’ (36.8%). According to a new survey from Social Media Marketing University (SMU), 65% of brands say that Twitter is an effective marketing tool, while 30.6% are undecided. Other notable findings include: • 96.2% of brands using Twitter as a marketing tool report having challenges using the platform to achieve specific goals.
  • RetailMeNot updates mobile app

    Austin, Texas -- RetailMeNot has updated its free RetailMeNot Coupons app for iPhone and Android users. Existing users will be prompted to update their RetailMeNot Coupons app to access the new features.

    New users can download the free RetailMeNot Coupons app by visiting the iTunes App Store or Google Play. The updated version includes significant consumer-facing enhancements to the experience, including:

  • Williams-Sonoma Q4 tops estimates as online surges 11.5%; ups dividend

    San Francisco -- Williams-Sonoma reported a better-than-expected profit of $133.8 million in the fourth quarter, up slightly from $133.7 million in the year-ago period. The company also announced it is lifting its dividend 2 cents, or 6%, to 33 cents a share.

  • Yelp launches in Mexico

    Mexico City -- Yelp Inc. has announced the availability of Yelp Mexico. Beginning March 13, people throughout Mexico are able to create accounts on Yelp.com.mx to share their opinions about great local businesses.

    Yelp's free iPhone and Android applications will be available as well as its free suite of business owner tools: Yelp for Business Owners.

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