Digital Marketing

BitPay, a payment service provider (PSP) specializing in e-commerce, B2B and enterprise solutions for the bitcoin digital currency, has unveiled a new pricing plan that offers basic payment processing free, forever.

The company is hoping to leverage the pricing plan to woo businesses into accepting bitcoin for goods and services.

Downers Grove, Ill. -- FTD Companies Inc. will acquire the Provide Commerce floral and gifting business from Liberty Interactive Corp. for $430 million in cash and stock. Both companies have annual revenues of more than $600 million.

Twitter posted solid growth in user metrics for its second quarter, including strength in mobile, which allowed the social media platform to exceed sales and profit forecasts.

Twitter said it had 271 million monthly active users during the quarter ended June 30, an increase of 24% compared to the prior year. Roughly 78% of those users were on mobile devices, a 29% increase from the prior year.

Knoxville, Tenn. -- Regal Cinemas is partnering with Coca Cola to launch a promotion called "Tweet-a-Coke.” The promotion gives customers the chance to share a Coke via Twitter.

Moviegoers can buy and Tweet a friend a Coca-Cola at participating Regal Cinemas across the country. They can connect a credit card to their Twitter account, then tweet a friend using @TweetACoke, the word "enjoy" and their friend's Twitter handle.

Seattle – Amazon.com has opened a 3D printed products store, an online marketplace that gives customers access to more than 200 unique print on-demand products, many that can be customized by material, size, styles and color variations, and personalized with text and image imprints. The new store features search tools, interactive 3D preview functionality and a product personalization widget.

Canton, Mass. -- Dunkin' Donuts is partnering with Discovery Channel to create an omnichannel marketing promotion for Discovery Channel’s upcoming “Shark Week” programming event the week of Aug. 10. To kick-off the partnership, beginning July 29 customers can "Take a Bite, Take a Pic."

Grand Rapids, Mich. - Flatgoods recently launched a new website that allows customers to order any of their furniture pieces and customize them for their needs. Twenty-seven items are available for purchase, including items for home, storage and tradeshow use.

The website also features assembly instructions and a blog, detailing the latest events, clients, and news related to Flatgoods. New items will be added to the site periodically.

New York - A majority of parents plan to spend more on their children's back-to-school shopping this year, driven by rising costs or necessity rather than greater spending power. According the Accenture Back-to-School Shopping Survey, which polled 500 U.S. parents of children entering kindergarten through college, nearly all (89%) plan to do most of their back-to-school shopping in a physical store, though many will still use online to browse and search, or "webrooming."