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Digital Marketing

  • Best Buy helps customers to holiday finish line

    Minneapolis – Some customers are only midway through the race to finish their holiday shopping, some haven’t even left the starting line, but Best Buy is offering help to make sure they reach the finish line by Dec. 24. Best Buy Co Inc. is making thousands of products on BestBuy.com eligible for a free shipping upgrade.  
  • Kate Spade designs for West Elm

    Home furnishings retailer West Elm announced it is teaming up with Kate Spade Saturday to launch an exclusive collection of furniture, bedding, rugs and home accessories.

    The Kate Spade Saturday + West Elm collection is Kate Spade Saturday’s first home collaboration and will be available in West Elm stores in the United States and Canada and on westelm.com in early January.

  • Kidswear retailer Souris Mini maxes omnichannel CRM with Raymark

    Montreal, Canada – Specialty childrenswear retailer Souris Mini has selected Raymark's omni-channel customer relationship management (CRM) solution to support strategic initiatives in streamlining marketing activities and improving customer communications. The retailer, with more than 30 locations on two continents, is modernizing the way it engages with customers across all channels, with the project currently underway.   
  • comScore: Holiday online spending up 15% to date

    RESTON, Va. - Retail e-commerce spending from desktop computers for the first 44 days of the November-December 2014 holiday season totaled $42.5 billion, up 15% versus the corresponding days last year. According to comScore.  
  • $42.5B spent online so far this holiday season

    Consumers are doing even more holiday shopping from their desktop computers this year, according to a new report from comScore.

    The Internet analytics company reports that U.S. consumer spending from desktop computers for the first 44 days of the November-December 2014 holiday shopping season is up 15% from last year, to $42.5 billion.

  • Starbucks anticipates record gift card purchases Dec. 24

    Seattle - Starbucks Corp. anticipates record purchases of Starbucks gift cards on Dec. 24, citing the trend for customers to push their gift card purchases later and later. In 2013, more than 2 million Starbucks Cards were purchased in the U.S. and Canada on Christmas Eve, representing nearly 1,500 cards purchased per minute.  
  • CVS offers omnichannel holiday promotion

    Woonsocket, R.I. – CVS/pharmacy is making it an omnichannel holiday for its customers this year. Consumers can follow @CVS_Extra on Twitter to learn about upcoming promotions and ways to win a variety of gift items through special contests.

  • Shopping app Piccing launches with $3.6M

    Piccing, a “social-shopping” platform, has raised $3.62 million from undisclosed investors, the company announced.

    The company’s web and iOS app lets users upload or bookmark images — the latter, Pinterest-style — wherein they can add up to five hotspots tied to items found in each image, thereby helping to make those images “shoppable.”

    Users browsing or searching via the platform can click on any image’s hotspots — dubbed “piccs” — to buy the product or see similar items.

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