Digital Marketing

Dollar General is implementing a third-party demand-side platform to boost the reach of its retail media network.

Gap Inc. reported a much better than expected first quarter and raised its full-year outlook amid evidence that CEO Richard Dickson’s efforts to turnaround the company are taking hold.

Etsy Inc. is expanding the digital options it is offering gift shoppers.

Amazon customers in the U.S. have a new option to order food from restaurants without leaving the e-commerce retailer’s site.

The developer won two gold MAXIs for programs providing relief to wildfire victims in Maui.

Abercrombie & Fitch Co. maintained momentum in its first quarter with results that smashed expectations as the apparel retailer continues to outperform others in its sector.

An independent streaming media company is adding shoppable products to its shows.

A French global beauty brand is launching its fourth seasonal metaverse storefront.