Vitamin Shoppe expands online delivery with Uber
The Vitamin Shoppe is adding a new on-demand delivery partner.
The leading specialty health-and-wellness retailer is partnering with the Uber Eats on-demand delivery subsidiary of Uber to provide delivery of online orders from 700 locations of The Vitamin Shoppe and Super Supplements stores via the Uber Eats app across the U.S.
Vitamin Shoppe customers can integrate Uber Eats delivery orders with their Healthy Awards I.D. loyalty accounts. In addition to loyalty cash back rewards from The Vitamin Shoppe, Uber One loyalty program members will receive a a $0 delivery fee and up to 10% off all eligible orders with a $15 minimum purchase.
Through Friday, May 31, 2024, consumers can use the code VITAMIN50 to receive 50% off orders of $60 or more (maximum of $40).
The Vitamin Shoppe has been partnering with Instacart to provide delivery in as fast as an hour from its 700 The Vitamin Shoppe and Super Supplements retail locations across the U.S. since 2020. With this new rollout, the company becomes Uber's first U.S. national nutritional supplement retailer delivery partner.
"The Vitamin Shoppe is a growth-focused business with a digital-first mindset that is continuously transforming the way we serve our customers, by reaching them where and when they want to shop,” said Muriel Gonzalez, president of The Vitamin Shoppe. “On-demand, same-day delivery from our stores via Uber Eats provides a fast and convenient way for our customers to access their favorite health and wellness products. We are also excited that Uber Eats customers will be able to add their Healthy Awards I.D. to all orders and earn cash back rewards from The Vitamin Shoppe in our industry-leading loyalty program."
"Nutrition needs are personal, and often urgent," said Beryl Sanders, director of U.S. grocery & retail partnerships at Uber. "That's one of the reasons we're most excited to bring The Vitamin Shoppe onto Uber Eats to help consumers find what they need on the app with a few taps—from vitamins and supplements to sports nutrition and on-the-go healthy snacks and drinks—and have it delivered to their doorsteps within hours, if not minutes."
Based in Secaucus, N.J., The Vitamin Shoppe operates 700 company-operated retail stores under The Vitamin Shoppe and Super Supplements banners, as well as an e-commerce site.