Digital Marketing

Can Kanye West help the Gap brand regain its cool?

A 157-year-old leather goods company best known for its iconic boot takes the top spot for the second year running as having the highest value in the fast-growing resale market.

E-commerce and omnichannel marketing are here to stay, especially in our era, when everything can be done online.

Consumers have an appetite to shop despite the pandemic, but one particular marketing tactic feeds it.

The nation’s largest bridal retailer is joining the video communication boom.

Chain Store Age is excited to announce that SPECS 2020 will take place August 4-6 on a platform that will offer all the signature hallmarks of SPECS — in a completely virtual environment.

A new online tool is designed to give shoppers the best of outlet shopping without leaving home.

An unusual, 50-year-old store that attracts one million shoppers annually is now selling online.