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Cross-Merchandising

  • Study: User-generated social images generate sales

    Edison, N.J. - Consumers are turning to user-generated social media images and videos to help them make purchasing decisions. According to a new study of more than 500 online shoppers from Dotcom Distribution, more than half of respondents (54%) have used social media to find photos or videos of a product they were thinking of buying within the past year.

  • Mondelez continues Facebook e-commerce partnership

    Deerfield, Ill. - Mondelez International has renewed its global strategic partnership with Facebook, with a focus on creating and delivering creative video content and driving impulse snack purchasing online. Through this partnership, the companies will work together to leverage and innovate around video consumption and mobile commerce.

  • CVS Health has a new marketing chief

    CVS Health has selected a DigitasLBi executive to be its next marketing chief.

  • Ace colors summer with new paint palette

    Ace Hardware wants shoppers to think summer paint projects by introducing a new curated color palette for the warmest season of the year.

    Ace's Design Experts have curated a paaint color palette for summer 2015 using colors from the Clark+Kensington paint+primer in one collection.

    Featuring hues reminiscent of long summer days and seaside vacations, the colors range from vibrant and bold to grounding neutrals.

  • Jared opens new store banner

    Garden City, N.Y. -- Jared The Galleria of Jewelry has devoted an entire store to one of its product brands.

    The new store, Le Vian by Jared, is located at the Roosevelt Field Mall, Garden City, New York, and features the full Le Vian product line, from jewelry and timepieces to handbags and scarves. The space features curated in-store boutiques devoted to the individual product categories.

  • Denny’s launches omnichannel ‘Fantastic Four’ promotion

    Spartanburg, S.C. – Denny’s is partnering with 20th Century Fox on an omnichannel promotion for the upcoming movie “Fantastic Four.” The Denny’s Instagram channel will be posting a series of exclusive clips for followers throughout the partnership.

  • Look what else he got at Jared

    Jared is introducing an exciting luxury retail experience that aims to shake up the jewelry shopping category.

    The retailer is opening its very first Le Vian by Jared store at the Roosevelt Field Mall in New Jersey. The store will be the only place in the world where shoppers can explore all of upscale brand Le Vian’s offerings: from jewelry and timepieces to handbags and scarves, with carefully curated in-store boutiques devoted to each category, all celebrating the attention to detail and innovative design for which the Le Vian brand is known.

  • Walgreens debuts LBGT Hallmark card section

    A Walgreens store in San Francisco's Castro neighborhood is co-hosting its reopening with Hallmark on Tuesday, unveiling an updated Hallmark department tailored to the neighborhood’s LGBT population.

  • Music festival cool coming to the mall

    Simon Property Group is giving shoppers a reason to come to that mall that doesn’t involve shopping.

    The company is teaming up with Refinery29 to transform mall shopping into a summer festival experience with fashion "stages," beauty bars, and live musical performances. Style Festival takes inspiration from the music festival culture that has become a millennial rite of passage.

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