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  • Toys'R'Us tackles the holiday with new marketing campaign

    Toys"R"Us has unveiled its 2013 holiday marketing plans, including a new television campaign that positions the store as the go-to destination for toys this holiday season.

    The broadcast commercial, which began airing on Sunday, Oct. 20, features a group of children who think they're going on a field trip to "Meet the Trees" and end up at Toys"R"Us instead.

  • Survey: Holiday shoppers expect deeper discounts

    Los Angeles – Almost seven-in-10 (66%) shoppers feel retailers will offer better prices and discounts this year due to the current state of the economy. The new Winter Holiday Shopping Survey from PriceGrabber also shows that 21% of holiday shoppers said they started saving money before June, while the majority of survey respondents plan to start shopping for the holidays in October and November.

  • Report: Consumers to shop earlier and spend more this holiday season

    New York -- With a late Thanksgiving and the shortest holiday shopping season in years, consumers report they are starting their holiday shopping sooner and spending more this year, according to the latest American Express Spending & Saving Tracker research. The report is more optimistic than some other holiday forecasts.

  • Stuart Weitzman launches pop-up shop in digital space

    Stuart Weitzman plans to open up a pop-up shop in the digital space. The upscale footwear brand has partnered with the online shopping destination, Gilt, to launch the store, created exclusively by Gilt.

    The online pop-up will celebrate the twentieth anniversary of Stuart Weitzman’s iconic, over-the-knee 5050 boot and feature a 20-piece Anniversary Collection, which includes ten limited-edition styles.

  • Kirkland’s launches rewards program

    Specialty home décor and gifts retailer Kirkland’s is looking to foment customer loyalty with the launch of a K Club Rewards loyalty program on Oct. 20, which will offer consumers exclusive discount opportunities and points on eligible purchases.

    “We are excited to offer our customers a new way to earn rewards when they shop at Kirkland’s,” said Mark Krebs, Kirkland’s VP of marketing. “Our goal was to make this program customer-centric, simple and fun, and we have been pleased to hear positive feedback so far.”

  • Shop.org: Online retailers prep for holidays early

    Washington, D.C. – Many online retailers are starting or have started their holiday preparations early this year. According to Shop.org’s eHoliday survey conducted by Prosper Insights & Analytics, 74% of online retailers had started preparing for the 2013 holiday season by July of this year, and 51% plan to start their holiday promotions by Halloween.

  • CVS launches digital, personalized circular

    Woonsocket, R.I. – CVS/pharmacy is launching myWeekly Ad, a digital circular powered by the CVS/pharmacy ExtraCare program. The new circular serves up a personalized version of the sales ad for each customer.

    Upon signing up, each user will immediately see which of their favorite items are on sale that week, including frequently-bought items or deals in categories that might be of interest to that specific shopper. Personalized ExtraCare savings and rewards can also be found all in one place.

  • NPD Group: Holiday shoppers to spend more; seek out deals

    Port Washington, N.Y. -- The majority of consumers intend to spend the same as or more than last year, with fewer saying they plan to spend less, according to The NPD Group’s Holiday Spending Survey, the twelfth annual survey of consumers’ holiday spending intentions.

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