Coupons/ Rebates/ Pricing

Staples has enlisted Kenshoo, a global leader in predictive media optimization technology, and RevTrax, a promotions platform that drives and measures in-store sales through digital coupons, to help the company optimize omnichannel campaigns in Canada.

Boston -- Walmart continues to maintain its basket price advantage over Target, according to Kantar Retail’s semi-annual pricing study. But while Walmart maintained its lower-priced basket – with a leap even further ahead in non-edible grocery – the retailer’s basket was still only 1% less expensive than Target’s, the smallest price gap since the June 2012 study.  
 

ECRM compared retail circular advertising in July 2013 versus July 2014 and noted trends occurring across top retail chains. The start of the back-to-school season saw large decreases in these metrics for both Staples and Walmart across the board. Walmart continued its trend of smaller, less dense, highly-targeted and themed circulars. It barely touched on BTS on the front pages of its July 2013 circulars, with only a small laptop ad and some apparel promotions. 2014 saw a more concentrated effort as early as 7/13, prominently featuring notebooks, glue sticks, and crayons.

It’s time for customers who shop at Macy’s to feel extra good as the retailer gears up for its ninth annual national “Shop For A Cause” charity event Saturday, Aug. 23.

The one-day-only shopping event was created to support local charities’ fundraising efforts. Since 2006, the program has helped raise more than $44 million for thousands of charities across the country.

Target Canada is looking to improve business performance with a new set of initiatives that the company has unveiled on the heels of some leadership changes last spring, as well as a comprehensive review of its Canadian operations.

Among the initiatives, Target unveiled a new price-match policy and unveiled a long-term partnership with celebrity designer Sarah Richardson, set to launch next year. Richardson’s new line of home décor will debut exclusively at Target Canada beginning in fall 2015.

Boise, Idaho - More than half of back-to-school shoppers will not purchase computers this year. According to the Crucial.com Back-to-School Shopping Report, which includes responses from 1,000 adults in the U.S., found that 57% of respondents do not plan to purchase laptops, desktops, tablets, or mobile devices for school this year, as a vast majority of consumers are increasingly concerned with becoming more frugal.

Grapevine, Texas - A new, streamlined trade-in program will launch nationwide at all GameStop stores on Aug. 18 that simplifies all the variables that affect the amount customers are eligible to receive when selling a game in a store. As a result, GameStop now has more than 100 games worth $20 or more.

The smart home phenomenon is coming to dinner this Thanksgiving and Jennie-O and smart thermometer manufacturer iDevices are bringing the technology.

New York -- The latest SpendingPulse report from MasterCard showed that U.S. retail sales rose 4.6% year-over-year in July, the largest year-over-year gain since October 2012.

Lodging, Airlines and Restaurants were among the top categories for U.S. retail sales last month, while Automotive, Grocery and Luxury items (excluding Jewelry) were less sought after by consumers.

Salt Lake City - Overstock.com is offering a private label credit card issued through Comenity Capital Bank. To pay using the Overstock.com store card, shoppers select that option when checking out.

They are then prompted to submit a brief application, after which approval is confirmed within seconds. The card number is stored in conjunction with the customer's Overstock.com account, though the customer also receives a physical card.